Market Entry Support Services

DIGITAL CONTENTS DEVELOPMENT SUPPORT

Business environment has been changing and that of Digital contents too. Social network game has taken over from Consumer game, and new devise/platform categories such as Tablet, Smart TV and Cloud are getting more popular than ever. As an already domestically saturated, Digital contents market also needs to access new global consumers now.

Interarrows help such clients prepare for market, identifying suitable target markets, localizing & culturizing contents, QA, collaboration with oversea developers and implementation support—all as “One Stop”.

DIGITAL CONTENTS DEVELOPMENT SUPPORT

LOCALIZATION

We can support Japanese companies and organizations to localize digital contents, by co-operating with Testronic Laboratories Ltd, a leading UK localization company. Skilled localization services include Digital contents of game & comic, web sites, manuals and business software, which are all done by each mother tongue translator for the purpose of maximizing the quality and culturally sensitiveness.

CULTURALIZATION

As represented by Game products, translated Digital contents truly need to be not just technically correct, but engaging and culturally relevant. And the key to success is Culturalization, which is more complex and involved than localization – transcreation just like the original. We have an alliance with The Mustard Corporation, a UK game/entertainment scenario creation company, and can help Japanese entertainment contents culturalized, reflecting the freshness, emotion and cultural appeal.

MULTILINGAL TRANSLATION SERVICES(QA)

Strong global networks interarrows have can offer clients the multilingual translation services for any languages worldwide in a very culturally sensitive manner.